As the lead creative director for Insidious Audio, a Manchester grassroots drum and bass events company, I collaborated closely with the team to craft a bold and cohesive brand identity.
The project involved designing eye-catching logos, visual assets, and promotional materials that would be used across all events, social media, and merchandise.
The goal was to reflect the underground energy, community focus, and raw vibe of the music scene, creating a recognizable identity that resonated with fans and event-goers alike.
My approach combined modern graphic design principles with the gritty, authentic aesthetic of drum and bass culture, ensuring every visual element stood out in crowded event spaces and online platforms.